"Originally working as a model and makeup artist in Paris and Los Angeles, Tarina decided to turn her hobby and passion in to a full-time job. "Owning a successful fashion brand means learning how to navigate and manoeuvre through risks and challenges. Everyday there is a new challenge and big decisions usually mean taking a risk." The risks paid off big time, and today, her line is collaborating with such iconic brands as Hello Kitty and Barbie. "We were pioneers in collaborations and co brands and were approached by many brands before we did our first collaboration with Hello Kitty 8 years ago. I enjoy collaborating with brands and characters that I organically love."
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